Video content having animated characters are an important source of marketing your brand. The animated videos are engaging and entertaining as they build a bond with your target audience. As more people now prefer watching attractive and eye-catching brand videos, different types of cartoon animation videos are getting popular. A few minutes of 3D animated video aim to build a relationship with customers to get more conversions, increase engagement, and build brand loyalty. The videos humanize the brand by creating a personal tone that enthralls customers. The cartoon video in short product trailers and commercials focuses on brand imaging, giving businesses a good ROI. For instance, cartoon advertisements have great memories. Some of the ads that you watched in childhood give you nostalgic feelings. Consequently, these amazing videos deliver a captivating marketing message that makes the audience delightful. A short, alluring, and fascinating video create a favorable and lasting impression on customers.
In cartoon animation, outstanding storytelling explains a complex idea or product engagingly. As these animated videos explain the product’s benefits to the users, they are more likely to watch the entire video than read the content on the website. Consequently, animated cartoon videos attract new potential customers, build online brand visibility and increase brand awareness. Video production animation services use visual resources to make promotional, informative, and engaging product videos aligned with the business’s goals.
Today, video animators know how to keep the content fresh. Therefore, they change the brand message or visuals by editing or reshooting the entire video. Hence, cartoon animation is a powerful marketing tool that retains existing clients, engages new audiences, and drives more conversions to the site.
How You Can Create Your Own Animated Cartoon Character Video
- Select your preferred animation type
Many cartoon animation services select the more appropriate animation type to create their desired cartoon video. Some prefer whiteboard animation or 2D animation, while many animators employ 3D animation videos that prove outstanding and impactful for the audience. To make a Whiteboard animation video, a black pen or a pointer is used to create the entire cartoon character. In contrast, 2D and 3D animation videos are created using two-dimensional and three-dimensional frameworks. Today, marketers are opting for 3D animation that looks real. Moreover, 3D animated cartoon videos have a compelling and engaging story that enthralls the audience. For instance, video animators include a main character that informs customers about the product and solves their problems.
- Create a storyboard Script
The script is the foundation of your video that helps you analyze your objective, target audience, the impact of the video on the viewers after watching, and the core message the video aims to deliver. The animators convert the core message into an appealing short story that will grab the audience’s attention. The storyboard is helpful for inexperienced video animators to know the effectiveness of the concept and script that creates compelling animation videos. Creating an animated storyboard video helps organize your video scene by scene.
- Decide which Animation Maker you like to use
The next step allows animators to instantly select a convenient animation software to create efficient animated videos. Finding the right tool will help you create your animated cartoon without hassle.
- Make animated videos by editing a template
If you find it tough to create a video from scratch, you can opt for a ready-to-use template. Browse the online gallery and look for easy-to-use templates. There are 1000+ templates available; you can choose the one that can work comfortably. You can edit, change and refine the template as well.
- Make a Cartoon Character
To create an appealing cartoon character, choose a pre-made cartoon character template, and customize it using the images, icons, and characters you like. Then, select the right character for your brand. Next, you can edit the character by slightly changing the character’s avatar. For instance, you can change the hair color, hairdo, facial features, and color of the character’s eyes. You will notice the action as you click on the character on the scene.
Moreover, you can change the action of the character. You can select characters, king/queen, Kid characters, and animal characters using the Expressions tab. Hence, you can also build your character from scratch and replace it with the existing character.
- Use Supportive Elements to make the cartoon appealing
If you choose a template design, you may require additional elements such as icons, images, signs, and drawings to refine the video. For instance, you can add supportive elements, such as bubbles, rainbow, and animated figures to give a humorous tone to the video. Moreover, add mini animated graphics to create a professional video. Today, businesses focus on using supportive elements that increase the likeability of the video. Short, appealing cartoons grab viewers’ attention.
Moreover, watching these memorable cartoons allow the audience to share their emotions. Some audience laughs and enjoys remembering the mesmerizing music or engaging tone of the video or interesting jingle, a short song or tune that excites them. Hence, attractive and immersive cartoons increase brand promotion and customer engagement.
- A Voiceover / Music
Enter a search and choose your favorite musical track for the video. Ensure you select the music that matches the tone and concept of the video. Moreover, use a suitable voiceover that the audience can easily grasp. Either you can use your voiceover or ask someone else to do it. To record the best voiceover, you can employ online tools and utilize them with clarity in recording. The tools will further assist in editing and incorporating the voiceover in the video as required. Adding a voiceover makes the cartoon video more fascinating. Consequently, character cartoon animation will grab the audience’s attention and mesmerize them completely.
If you have the passion and interest to create animated videos at your own pace, let’s jump into the animated methods illustrated in the article. First, you can create a favorite cartoon animation using animation tools and software. Then, start creating an animated video from scratch, review the video and see if you have left any loopholes, and check the text alignment and the organization of the voiceover. Creating fascinating cartoon animation videos is an art that captures visitors’ attention toward the brand. The immersive cartoons create brand awareness and emotionally connect clients with the brand. Ninety percent of online consumers purchase a product after watching these attention-grabbing cartoon videos.